A page-turning business fable about speed, leadership, and organizational change, inspired by the world of Formula 1 motor racing.

Formula X tells the story of Ronald Park, CEO of a large kitchen manufacturer. He will lose his job if he fails to significantly reduce the delivery time of their kitchens to under two weeks. As he takes up this challenge, he manages to get his organization closer to this goal. Along the way, he receives unexpected help from the team captain of a Formula 1 team. But just when Ronald thinks he made it, things change to the worse...

This entertaining and short read will teach you how to successfully transform your organization to become faster, more adaptive, and customer-centric through modern organizational practices and successful change management.

Jurriaan Kamer is speaker, organization designer and transformation coach. Jurriaan is an expert in the field of organizing differently. He is obsessed with modern organizations and how you can transform an existing organization. In addition, he has been a fan and visitor of Formula 1 for years. He is a Partner at Unblock, an organization design and transformation agency focused on the future of work. Through Unblock, he helps leaders free their organization from the rules, habits and mindsets that cause delays, making work faster, more agile, more human and fun.

Rini van Solingen is speaker, author, professor and entrepreneur. His expertise lies in the speed and agility of people and organizations. Rini is a part-time full professor at Delft University of Technology and CTO at Prowareness We-On and author of a number of management books, including The Power of Scrum (2011 - with Jeff Sutherland and Eelco Rustenburg), Scrum for Managers (2015 - with Rob van Lanen) and the 2016 business novel: How to lead self-managing teams?